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Brat Summer Never Dies: Charli XCX’s Fashion Movement Lives On

Charli XCX’s Brat Album Dominates Summer, Sparking a Bold Fashion Trend

This past summer, Charli XCX took over the music and fashion scene with her hit album Brat, released in early June. The British singer’s infectious energy and unapologetic style set the tone for a new fashion movement, encouraging fans to embrace their inner “brat” and live life as wild, confident, and rebellious party-goers. Charli’s Brat aesthetic, popularized during her Sweat Tour with Troye Sivan, has become a major cultural moment, especially as it continues to inspire bold fashion choices into the fall.

What Is “Brat” Fashion?

According to Charli XCX’s stylist, Chris Horan, brat fashion is all about attitude: “bitchy and never too perfect.” Fans have taken this vibe to heart, showing up in a mix of DIY looks, slogan tees, chunky silver jewelry, chainmail, furry boots, and bold designer pieces. At Charli’s concerts, fans channeled this rebellious energy, creating head-turning looks featuring brands like Diesel, Acne Studios, Balenciaga, Rick Owens, and Heaven by Marc Jacobs.

Kelley Heyer, known for her viral “Apple” dance, performed live in a custom bedazzled black pleated micro-mini skirt that embodied the brat aesthetic. Other concertgoers, like Lawson Taylor, accessorized with neon bags and Rick Owens boots, while some even drew inspiration directly from Charli’s own tour wardrobe.

Brat Style Takes Over Charli XCX and Troye Sivan's Sweat Tour

The brat energy continued inside venues like Madison Square Garden during Charli and Troye Sivan’s Sweat Tour. Ella Emhoff, known for her quirky style, was spotted performing the viral “Apple” dance while wearing a knit “brat” beanie, and even Lorde made a surprise appearance on stage, joining Charli in matching Saint Laurent outfits. Fans of Troye Sivan also showed up in full force, wearing leather chaps and harnesses in tribute to his recent BDSM-inspired look.

Brat fashion is all about self-expression and confidence. Grant Basilio, a concertgoer, perfectly described it as “being unapologetic about yourself, proud of who you are, and not afraid to express your true colors.” Another fan, Jordyn Wheathers, explained, “It’s about stepping out of your shell, being your true self, and owning it.”

How Charli XCX’s Brat Fashion Is Shaping Trends

Charli XCX’s Brat album isn’t just a musical moment—it’s a cultural shift influencing fashion trends across the globe. Fans are taking the brat aesthetic beyond the concert stage, incorporating it into their everyday style. With a focus on bold, statement-making outfits that push boundaries, brat fashion is a growing trend, and it’s clear that this movement is here to stay.

Whether you’re rocking a DIY look or splurging on designer pieces, brat fashion is all about being unapologetically yourself. As Charli XCX continues her tour, the brat movement continues to gain momentum, inspiring fans to embrace their inner confidence and live life boldly.